Female entrepreneurs are on the rise and a significant number of these inspiring new entrepreneurs are credited with driving small business growth across the world. In Australia alone, it is said that more than 700,000 mothers currently run their own enterprises while juggling children and home life.

But while the label mumpreneur may or may not sit comfortably with the very mothers it represents, it’s a brave new world for those ambitious few that leave behind the comfort of the corporate life to find fulfilment and success in running their own business.

Join CEO and Mumpreneur of The LittleOak Company, Elke Pascoe, together with two of Australia’s most remarkable mothers-cum-business-bosses, Demi Duncan and Melinda Baxter from Missta, as they explore the pain points of building a business: the motivations, the misses, and not to mention, the endless highs and lows of starting something from scratch. The results? Well, not surprisingly, the insights are enlightening as they are inspiring.